A Research Proposal: The Relationship between Customer

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Customer Relationship Management and Banking Sector Market Share performance II. LITERATURE REVIEW The concept of customer relationship management (CRM) Relationship marketing is a …

Effects of customer retention strategies on customer

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Particularly in banking sector, the role of CRM is very vital in leading the banks towards highlevel and volume of profits. So there is a need to study the role of CRM in development and promotion of banking sector through the sidelines of the practices, problems and impact of the CRM on banking sector all the time. OBJECTIVES OF THE STUDY

INTRODUCTION AND SCOPE OF THE STUDY

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(PDF) Customer Relationship Management and Banking Sector

towards Better Banking Services in India- An Empirical Study, analyzed customer perception about CRM, reliability, accuracy, security and transparency among the customers of public sector banks, Indian private sector banks and foreign banks in Amritsar, Punjab.

Phd Thesis On Crm In Banking Sector

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Phd Thesis On Crm In Banking Sector

in the Kenyan banking sector. The respondents of the study were customer relationship managers of all the 43 banks surveyed. Using a questionnaire, data were collected from the banks. Correlation analysis was used. Customer Relationship Management (CRM) had a moderately strong positive relationship with customer retention.

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Evaluating of CRM in Banking Sector: A Case Study on Employees of Banks in Konya 112 100,0 Bachelor’s degree 67 59,8 CRM education place f % Master’s degree 13 11,6 University 49 43,8 PhD 5 4,5 Banking courses 44 39,2 Total 112 100,0 Other 19 17,0 Total 112 100,0 The descriptive statistics of the survey is also shown in

SYNOPSIS-“A Comparative study of SBI and ICICI banking

Topic of PhD Thesis Summary of the Research Outcome(In 100 Words) Impact of customer demographics on the crm & e-crm awareness and efficiency.IJEMR, ISSN:2250-0758, 2014; Corporate Governance practice in Indian Banking sector: Public Administration Review:V- …